BBQ-BEATS

During the summer of 2022, a group of Dutch friends who produce their own music sought a designer to create merchandise for them. I was fortunate enough to be given this opportunity. I was granted complete creative freedom to design a logo and sweater for the group, known as BBQ Beats.

For the sweater, I decided to incorporate the group's name with a classic microphone on the chest, while the logo on the front would feature a larger image of a BBQ, symbolizing their unique style. To add a personal touch, the names of the artists would be displayed on the left arm, reflecting their individuality and mirroring the band's expressive music.

Initially, the sweaters will only be available with white logos on a black background, but there is potential for additional variations in the future. The aim is to capture the band's personality and showcase it through their merchandise, aligning with their distinctive musical style.

As the chosen designer, I am excited to contribute to the visual representation of BBQ Beats and help them establish a strong brand identity through their merchandise.